About Us

Founded in 2021 by Burkay Gur and Gorkem Yurtseven, our company was born out of a shared passion for AI and a desire to address the challenges in AI infrastructure observed during their tenures at Coinbase and Amazon.


Since then, we've achieved remarkable milestones, including developing the fastest inference for models like SDXL and Whisper. Our solutions now support hundreds of millions of customers, demonstrating our ability to serve at an impressive scale.


Operating at the forefront of AI Inference, particularly in generative media, we empower developers to create the next generation of creativity tools. Our work facilitates easier access to AI's potential, enabling transformative experiences for consumers.


We are backed by the best Silicon Valley investors and angels. We are headquartered in San Francisco, but our team spans the globe, comprised of the best global talent.

Our Mission

Our mission is to amplify and expand human creativity.


We recognize that the true potential of generative AI lies in its ability to revolutionize creative processes across various domains. However, slow inference speeds and high costs often hinder the seamless integration of these powerful models into real-world applications. By providing the fastest inference for generative models, we tackle these challenges head-on, making it possible for developers to create responsive, immersive, and cost-effective experiences.


In a world where visual content reigns supreme, we firmly believe that generative AI for media represents the future. Our focus on optimizing inference speeds and efficiency not only enhances the end-user experience but also ensures that developers can build scalable applications, even amidst the current GPU shortage.


Ultimately, our mission is to reduce the barriers to creative expression by making generative AI accessible to all. Just as recorded music empowered musicians and YouTube enabled video creators, we envision a future where our platform serves as a catalyst for a new generation of creators, unleashing their imagination and redefining the boundaries of what's possible.

Our Values

  • Bias Towards Action and Hard Work: We believe in taking initiative and moving quickly. Our team is driven by a proactive mindset, ensuring continuous progress. We care deeply about our work and each other, demonstrating our commitment through hard work and mutual support.
  • Collaboration and Growth: We foster an environment where everyones voice is heard. By listening to each other and promoting collaboration, we create a space where individuals can achieve their best work. We are dedicated to the growth and development of our team, encouraging continuous learning and personal advancement.
  • Innovation and Open Source Advocacy: We are passionate about developing cutting-edge technology and pushing the boundaries of AI. As strong advocates for open source, we believe that sharing knowledge and resources is essential for technological advancement and benefits the entire community.

Join Us

At fal, we're passionate about what we do and the impact we make in this new exciting field of AI. We're always looking for like-minded individuals who share our values and want to contribute meaningfully. Whether you're an experienced professional or a rising star in the field, there's a place for you in our company.
Join us in shaping the future of creativity.
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